On this website, the controller has integrated components of LeadBoxer. The LeadBoxer components automatically recognize and qualify companies who visit a website. The LeadBoxer component allows the operator of a website that uses the component to generate leads, thus qualifying potential new customers.
The operating company of LeadBoxer is LeadBoxer BV, Singel 542, 1017 AZ, Amsterdam, The Netherlands.
We use a LeadBoxer tracking pixel. A tracking pixel is a miniature graphic embedded in a web page to enable log file recording and log file analysis to subsequently perform a statistical analysis. LeadBoxer also sets a cookie on the information technology system of the data subject. The definition of cookies is explained above. The setting of the cookie enables us to analyze the usage of our website.
Using the data obtained, usage profiles are created. The usage profiles are used for the purpose of analyzing visitor behavior and enabling an improvement of our Internet offer. Data collected through the LeadBoxer component are not used to identify the data subject without first obtaining a separate and explicit consent from the data subject. These data will not be merged with personal data or with other data which contains the same usage profile.
By default, LeadBoxer identifies the companies, not the individuals, who are accessing the website, and presents firmographic information. Personal information is only collected and stored based on opt-in preferences. With each call-up to one of the individual pages of this website, the Internet browser on the information technology system of the data subject is programmatically requested to submit data for the purpose of online analysis to the LeadBoxer component. During the course of this technical procedure, LeadBoxer gains knowledge of visitor information, such as the requesting IP address, which inter alia, serves to understand the origin of visitors and clicks. The cookie is used to store anonymized information, such as the access time, and the frequency of visits to our website.
With each visit of our Internet pages, these visitor data, including the IP address of the Internet access used by the data subject, are logged and stored by the LeadBoxer server. The data subject may prevent the setting of cookies through our website at any time by means of a corresponding adjustment of the web browser used and thus permanently deny the setting of cookies. Such an adjustment to the Internet browser used would also prevent LeadBoxer from setting a cookie on the information technology system of the data subject. In addition, cookies already in use by LeadBoxer may be deleted at any time via a web browser or other software programs.
If the controller chooses “LeadBoxer” as lead identification option for their website, we may transmit personal data of the data subject to LeadBoxer. By implementing this lead identification option, the controller agrees to the transfer of personal data required for lead identification. The personal data transmitted to LeadBoxer is usually first name, last name, email address, IP address, telephone number, mobile phone number, or other data necessary for lead identification processing. The transmission of the data is aimed at lead identification. The controller can transfer personal data to LeadBoxer, in particular, if a legitimate interest in the product or service of the controller is given.
Further information and the applicable data protection provisions of LeadBoxer may be retrieved under https://www.leadboxer.com/privacy/